View Larger ImageCUNA Councils Connect 
The CUNA Councils are a membership organization that provides resources, information, networking and professional development to credit union professionals across six key areas of credit union management. Previously, each council's networking and idea sharing centered around six separate list serves, annual conferences, and file libraries. Council leadership asked, "How can we use new technologies that are out there to enhance member networking and idea sharing? How can we make it easier?
Enter CUNA Councils Connect - a private community where members have access to:
- a cross-council, extensive member directory (that they can search by demographics, 125 areas of expertise, 32 categories of vendors, and much more.)
- targeted online discussion groups
- member blogs and more to find solutions and advice.
CUNA Councils Connect leverages social media to both enhance and build on existing resources/tools available to our members to help them find answers, saving them valuable time and money.
Credit unions are cooperative financial institutions and likewise, the CUNA Councils are a cooperative network of credit union professionals. Councils help facilitate member networking so they can better handle the day-to-day challenges as well as plan for future successes. The Councils therefore amplify that goal with CUNA Councils Connect, making it easier for members to have conversations.
It is also an opt-in network, meaning they have to login and fill out their extensive member profile (instead of being automatically added). Given that, one year after launch - currently:
- 75% of members have a member profile completed (our initial goal was 50% based on previous opt-in member benefits)
- 315 discussion threads with 841 posts.
- earned media coverage in all major trade publications.
In these times of economic change and uncertainty, many members have cited the network as invaluable in helping them find relevant information and guidance for their financial institution.
June 2008 to present
